Google Real Time Search: The Reputation Management Nightmare of 2010

I wish I was exaggerating. But Google real time search will be the biggest online reputation management (ORM) nightmare of 2010. They make it so damned easy.

I’m going to show you how it works. This isn’t earth shattering. All the bad people out there have figured it out. But you need to know so you can defend yourself (somehow):

Read the whole story ...

Tags: google search results, ian lurie, Online Reputation Management, orm, portent interactive, realtime search, Social Media, Twitter

Do-It-Yourself Reputation Management

Whether you’re ready to embrace it or not, social media is changing the way we communicate and make decisions. Today’s technology has impacted our daily lives and routines in a big way. If you don’t wake up to Facebook, you probably know someone who does. And good luck trying to escape the world of Twitter – it’s even invaded the nightly news.

Read the whole story ...

Tags: diy, guest post, Online Reputation Management, orm, outspoken media

Twitterjacking, the New Fear in Online Reputation Management

Do you know who it is you’re actually following on Twitter? Facebook? MySpace? Due to the recent explosion of interest in Twitter, thanks in no small part to Ashton (@aplusk) and Oprah (@oprah), celebrities and regular folk are flocking to Twitter. But how do you know if the person you’re following is actually a celebrity, and not just regular folk? You can’t, and Twitter is still very quiet about any plans to stop Twitterjacking: the act of impersonating someone else on Twitter.

Read the whole story ...

Tags: facebook, knowem, myspace, Online Reputation Management, orm, Social Media, social media identity theft, streko, Twitter, twitterjacking, username check

Why Would You Want Your Brand Name Registered On 120 Social Media Sites?

Lately I’ve noticed a lot of people are asking this question about the KnowEm Username Check service. KnowEm was recently reviewed by a columnist in the Washington Post (he did a good job; the article is worth reading), and several users’ responses to the article raise this very question.

Read the whole story ...

Tags: automated signup, check usernames, commercial service, knowem, review, Social Media, username check, washington post, websites