January 31, 2012 | Barry Wise | Announcements, KnowEm News, Social Media
3 Comments
Today KnowEm is proud to announce the new “Essential Package”, a selection of the 25 most popular social media sites. You can see the exact offering of sites on the purchase page by clicking the link underneath the package information.
Tags: 25 profiles, brand protection, knowem essential, Social Media, social networks, vanity URLs
December 20, 2011 | Barry Wise | KnowEm News, Social Media
1 Comment
**Note** Please open this link and play in the background while reading this post. It will set the mood. As much as I have been hesitant in doing posts like this, because I really don’t like to help out the clones competition with cleaning up their databases, I figured I might as well for the [...]
November 4, 2011 | Barry Wise | Identity Theft, Online Reputation Management, Social Media
1 Comment
As reported by the Daily Record; a New Jersey woman still faces charges this week in a case of first impression in an identity theft indictment. Dana Thornton, 41, is being accused of impersonating her ex-boyfriend, Parsippany Detective Michael Lasalandra, by creating a Facebook page in his likeness. The Facebook account, created in 2009, contained [...]
July 5, 2011 | Barry Wise | Announcements, Identity Theft, Social Media
6 Comments
With the launch of the new Google+ Social Network last week there has been a landrush of (mostly techie) people to start trying out the new service. As with anything new and untested, always be wary of your privacy settings on the web, and especially to whom you’re giving your information.
Recently a new site launched called gplus.to – this site has no affiliation with Google, no privacy policy, and basically no information about who owns it or how it uses your information.
Tags: google, google plus, gplus.to, Intellectual Property, social media identity theft
May 25, 2011 | Barry Wise | Brand and Trademark Protection, Search Engine Optimization, Social Media
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I know. Reputation management lessons from Charlie Sheen? It’s almost akin to getting cultural acceptance tips from Mel Gibson. But we live in a world full of surprises. One minute, a disgruntled customer or ex-employee creates a fake Twitter profile to bring our brand down; the next minute, we’re getting advice from Charlie Sheen on social media identity and brand protection. Let’s hear him out anyway …
Tags: branding, charlie sheen, online marketing, Social Media, winning
May 20, 2011 | Barry Wise | Brand and Trademark Protection, Identity Theft, Online Reputation Management, Social Media
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In Panama City Florida a local and respected teachers’ identity was used to create a fake Twitter profile which spouted off derogatory comments about autistic students. The teacher works with special needs students and had no idea this was going on until she was informed by officials questioning her and the profile.
Tags: Florida, Identity Theft, Panama City, Social Media, social media identity theft, teacher, Twitter
December 21, 2010 | Barry Wise | Search Engine Optimization, Social Media
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A few days ago Matt Cutts of the Google Web Search Quality Team announced that Google is going to start factoring signals from social networks such as Twitter and Facebook in their search engine rankings and results. This marks a shift from a video Cutts made in May 2010 in which he reported Google was not looking at social results.
Tags: facebook, google, indexing factors, rankings, search engine, search results, SEO, serps, Social Media, Twitter
September 15, 2010 | Barry Wise | Identity Theft, Intellectual Property, KnowEm News, Online Reputation Management, Social Media
6 Comments
It was recently reported that the state of Israel purchased the Twitter username @Israel from a private individual named Israel Meléndez for an undisclosed sum, which by some reports may be as much as six figures. You read that right – the Nation of Israel paid for a Twitter username from some guy that runs a porn site in Miami. He gave the prime minister Binyamin Netanyahu his password, and then they handed him a check.
Tags: brand protection, brandjacking, cybersquatting, israel, Israel Melendez, selling usernames, trademark protection, Twitter
September 13, 2010 | Barry Wise | Brand and Trademark Protection, Domain Names, Identity Theft, Online Reputation Management, Social Media
Comment
A recent tweet by Andrew Nystrom of RedBull brought attention to a growing trend we’ve noticed in Social Media sites such as Twitter and Facebook — that of Typosquatting. Typosquatting is a form of brandjacking/cybersquatting in which someone registers the misspelling of a brand or trademark term in an attempt to capture traffic from a legitimate well-known entity. In cases of social networks, this is done by using the misspelling of a username, such as in Justin Beiber’s case. The real @justinbieber has 5.2 million followers, but a misspelled dupe account of @justinbeiber (the i and e transposed) with zero tweets already has over 16,000 followers.
Tags: brand protection, brandjacking, cybersquatting, Intellectual Property, Social Media, trademark, Typosquatting
May 25, 2010 | Barry Wise | Identity Theft, Intellectual Property, Online Reputation Management, Social Media
3 Comments
What BP has done isn’t funny. The Wall Street Journal reports a Twitter user with an account dubbed BPGlobalPR is posting satirical entries about the massive oil spill in the Gulf of Mexico — and already has more than twice as many followers as BP America’s actual account. I’m sure BP doesn’t think its “satirical” or funny.
Tags: bp, Identity Theft, satirical account, Social Media, Twitter
