May 25, 2010 | Barry Wise | Identity Theft, Intellectual Property, Online Reputation Management, Social Media
3 Comments
What BP has done isn’t funny. The Wall Street Journal reports a Twitter user with an account dubbed BPGlobalPR is posting satirical entries about the massive oil spill in the Gulf of Mexico — and already has more than twice as many followers as BP America’s actual account. I’m sure BP doesn’t think its “satirical” or funny.
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Tags: bp, Identity Theft, satirical account, Social Media, Twitter
April 23, 2010 | Barry Wise | Identity Theft, Social Media
2 Comments
Identity Theft isn’t just something that impacts your bank account or credit card. Your brand or trademark can be hijacked in social media and on the web as well, and we’ve seen it thousands of times here at KnowEm. Most recently, according to PCWorld, a hacker named Kirllos has offered up for sale 1.5 million Facebook user accounts.
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Tags: brandjacking, facebook, Identity Theft, Intellectual Property, Social Media, stolen usernames
April 22, 2010 | Barry Wise | Intellectual Property, Social Media
6 Comments
In the Intellectual Property world, few things matter as much as a name. Since the advent of the business name and the trademarked word, nothing has been used to identify quality and individuality more than a unique name. A unique name, as obvious as it sounds, is how people know to buy your product instead of something else.
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Tags: brand, cybersquatters, facebook, foursquare, Intellectual Property, IP Attorney, Social Media, trademark, Twitter
April 2, 2010 | Barry Wise | Identity Theft, Social Media
1 Comment
Whole Foods Market is the victim of social media identity theft. CNET reports the grocery chain said it’s continuing to clamp down on a series of Facebook-based scams that entice users with a purported $500 gift card from the Austin, Texas-based supermarket chain.
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Tags: brandjacking, Identity Theft, namesquatting, scams, Social Media, whole foods
March 10, 2010 | Barry Wise | Identity Theft, Social Media
Comment
Someone posing as another in any shape or form is an imposter. However today there are financial repercussions when someone poses as you, or if you are in business, posing as your brand. Most of us live lives where we have standards, morals and integrity, and we work to maintain our position and status in society.
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Tags: Identity Theft, identity thief, imposter, Robert Siciliano, Social Media
January 5, 2010 | Barry Wise | Online Reputation Management, Social Media
11 Comments
I wish I was exaggerating. But Google real time search will be the biggest online reputation management (ORM) nightmare of 2010. They make it so damned easy.
I’m going to show you how it works. This isn’t earth shattering. All the bad people out there have figured it out. But you need to know so you can defend yourself (somehow):
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Tags: google search results, ian lurie, Online Reputation Management, orm, portent interactive, realtime search, Social Media, Twitter
December 16, 2009 | Barry Wise | Online Reputation Management, Social Media
Comment
Whether you’re ready to embrace it or not, social media is changing the way we communicate and make decisions. Today’s technology has impacted our daily lives and routines in a big way. If you don’t wake up to Facebook, you probably know someone who does. And good luck trying to escape the world of Twitter – it’s even invaded the nightly news.
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Tags: diy, guest post, Online Reputation Management, orm, outspoken media
September 10, 2009 | Barry Wise | Social Media
Comment
First they offered vanity URLs, then they purchased Friendfeed, and now they are offering @ replies. I would wager the ability to “favorite” a Facebook Status is probably right around the corner. It’s pretty obvious that Facebook is performing a hostile takeover of Twitter, and they’re doing it right.
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Tags: facebook, friendfeed, Social Media, Twitter
April 30, 2009 | Barry Wise | KnowEm News, Online Reputation Management, Social Media
2 Comments
Do you know who it is you’re actually following on Twitter? Facebook? MySpace? Due to the recent explosion of interest in Twitter, thanks in no small part to Ashton (@aplusk) and Oprah (@oprah), celebrities and regular folk are flocking to Twitter. But how do you know if the person you’re following is actually a celebrity, and not just regular folk? You can’t, and Twitter is still very quiet about any plans to stop Twitterjacking: the act of impersonating someone else on Twitter.
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Tags: facebook, knowem, myspace, Online Reputation Management, orm, Social Media, social media identity theft, streko, Twitter, twitterjacking, username check
April 27, 2009 | Barry Wise | KnowEm News, Online Reputation Management, Social Media
Comment
Lately I’ve noticed a lot of people are asking this question about the KnowEm Username Check service. KnowEm was recently reviewed by a columnist in the Washington Post (he did a good job; the article is worth reading), and several users’ responses to the article raise this very question.
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Tags: automated signup, check usernames, commercial service, knowem, review, Social Media, username check, washington post, websites
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