Whole Foods Market Hit by Social Media Identity Theft

Whole Foods Market is the victim of social media identity theft. CNET reports the grocery chain said it’s continuing to clamp down on a series of Facebook-based scams that entice users with a purported $500 gift card from the Austin, Texas-based supermarket chain.

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An Imposter in Social Media is an Identity Thief

Someone posing as another in any shape or form is an imposter. However today there are financial repercussions when someone poses as you, or if you are in business, posing as your brand. Most of us live lives where we have standards, morals and integrity, and we work to maintain our position and status in society.

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KnowEm Acquires FriendsCall.Me, Announced as Finalist at SXSW

It’s been pretty busy since the New Year here at the KnowEm offices in New Jersey. Last month we announced our acquisition of FriendsCall.Me, a very cool site developed by our friend Darius Monsef IV, and this week SXSW officially announced KnowEm as one of the 8 finalists in the Social Media Business category of the Microsoft BizSpark Accelerator Event.

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Google Real Time Search: The Reputation Management Nightmare of 2010

I wish I was exaggerating. But Google real time search will be the biggest online reputation management (ORM) nightmare of 2010. They make it so damned easy.

I’m going to show you how it works. This isn’t earth shattering. All the bad people out there have figured it out. But you need to know so you can defend yourself (somehow):

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Do-It-Yourself Reputation Management

Whether you’re ready to embrace it or not, social media is changing the way we communicate and make decisions. Today’s technology has impacted our daily lives and routines in a big way. If you don’t wake up to Facebook, you probably know someone who does. And good luck trying to escape the world of Twitter – it’s even invaded the nightly news.

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The KnowEm 2.0 ReLaunch

If you haven’t been back to KnowEm.com in a while, you’ll probably be surprised to see our new facelift!  We’ve completely redesigned the site, and have got a bunch of new features to show you.  But first, I’d like to mention some stories that were written about our new site launch today: From TechCrunch: KnowEm [...]

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How Social Media Does Hostile Takeovers: Facebook

First they offered vanity URLs, then they purchased Friendfeed, and now they are offering @ replies. I would wager the ability to “favorite” a Facebook Status is probably right around the corner. It’s pretty obvious that Facebook is performing a hostile takeover of Twitter, and they’re doing it right.

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Raven Integrates Identity Theft Prevention Tool for Social Media

The popularity of social media networks, like Facebook and Twitter, are starting to get the attention of businesses – particularly small to medium-sized businesses (SMBs). They’re attracted to it, because social media is proving to be an effective channel for creating new leads and also supporting existing customers.

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Twitterjacking, the New Fear in Online Reputation Management

Do you know who it is you’re actually following on Twitter? Facebook? MySpace? Due to the recent explosion of interest in Twitter, thanks in no small part to Ashton (@aplusk) and Oprah (@oprah), celebrities and regular folk are flocking to Twitter. But how do you know if the person you’re following is actually a celebrity, and not just regular folk? You can’t, and Twitter is still very quiet about any plans to stop Twitterjacking: the act of impersonating someone else on Twitter.

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Why Would You Want Your Brand Name Registered On 120 Social Media Sites?

Lately I’ve noticed a lot of people are asking this question about the KnowEm Username Check service. KnowEm was recently reviewed by a columnist in the Washington Post (he did a good job; the article is worth reading), and several users’ responses to the article raise this very question.

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