Weight Watchers’ Rebranding Exposes a Common Username Dilemma

Weight Watchers announced yesterday that they would be re-branding themselves as WW. If you’ve seen any of the comments on Twitter in the past 24 hours I’m sure you’ve noticed the name change isn’t exactly being embraced by fans. Quite the opposite, in fact, as it’s quickly become the target of a barrage of humorous insults such as only the internet can deliver.

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Tags: branding, rebranding, Social Media, username, Weight Watchers, WW

Coming Soon: KnowEm First Post Publishing

We always strive for the best possible customer service by listening to you, our customers, and now we’re launching a new service specifically tailored to your requests.

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Customer Story: The Intersection of Social and Local SEO

The following guest post comes to us from KnowEm client Gayle Rogers, the Director of Digital Marketing for Strong Automotive Merchandising. We love hearing about how our customers have used KnowEm’s Social Branding service for different purposes, and he offered to share this success story with us when using KnowEm as part of his Local SEO and SMO strategy.

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Tags: knowem, Local SEO, organic traffic, ranking, Social Media, Testimonial

Michael Streko Sells KnowEm Shares; Steps Down as Active Partner

KnowEm.com partner and original co-founder Michael Streko has accepted a buyout offer to sell his active voting shares in the ownership of the company for an undisclosed sum. Per the terms of the agreement, Streko will still remain a minority shareholder with an interest in KnowEm and serve on the Advisory Board.

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Tags: Announcements, knowem, news, partner, press release, streko

How to Partner with KnowEm: Affiliate, White Label, API or Re-seller?

Every day we get multiple requests from people wishing to become a member of our affiliate program, or to white label our Enterprise Dashboard. So to help everyone out, I decided to take the time to write a description of each in the hope that it would help you decide what would be the best way to resell KnowEm to your current client base, readers/followers or potential clients.

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Tags: affiliate, api, enterprise, knowem, partner, reseller, white label

KnowEm Turns 5: How We Built a Brand

First, our back story: In February 2009 my partner Barry and I launched a website called CheckUsernames.com.  There was a similar site that had just decided to close down due to the owner’s time constraints on maintenance, so we knew there was already an interest for such a tool. Upon closing, however, that owner did decide to list […]

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Tags: birthday, knowem, news, Social Media

Knowem Partners With Webnames.ca To Offer Free .Tel Domains

We are always looking for new ways to help our clients, and today we think we have something pretty cool to offer from our friends at Webnames.ca. KnowEm is pleased and happy to announce that any purchase of a Business, Corporate or Enterprise level package will receive a free .tel domain name registration with free hosting for 1 year (a $22 value).

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Tags: .tel, dot tel, partnerships, perks, webnames

The New KnowEm – Announcing our latest APIs and Enterprise v2

We’ve had a lot going on lately at KnowEm and we are very excited to share some of what we have been working on in the labs with you!

Just this past April we officially turned 4 years old, a feat we are quite proud of. It seems like just yesterday we were working on drafting a press release for our initial launch. Since then it has been a great trip and we have had some awesome clients, accomplishments, and products. Well now we have some more stuff up our sleeve and we would love to show you what we’ve been up to!

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Tags: api, cybersquatting, dashboard, enterprise, knowem, Social Media, trademark, whitelabel

Social Media Optimization (SMO) Is The New SEO

Is SEO Dead? I don’t know, but it sure doesn’t hold a candle to the power of Social Media signals these days. I think a lot of people much smarter than I will agree with that statement. So if Social Media is becoming arguably more important than Search Engine Optimization, what are you doing about Social Media Optimization?

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Tags: google+ authorship, open graph, smo, social media optimization, twitter cards

Highschooler Opens Bogus Twitter Account In School Directors Name

We’ve seen this before and it never ends good. This time it’s resulting in an identity theft charge for Ira Trey Quesenberry III, an 18-year-old student at Sullivan Central High School. A few years ago this would have been looked upon as a victimless prank. But times have changed and as social media sites like Twitter, Facebook, Linkedin and others have morphed into much more than just recreational websites, it’s not just unacceptable, it’s a crime.

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Tags: brand, cyberjacking, High school, masquerade, reputation, Twitter

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